Alicia Keys is looking to transform skincare with her new brand, Keys Soulcare. It seems as if every celebrity has started a skin care line. We know how naturally beautiful Alicia Keys is often gracing the stage with very little makeup or none at all. Her look says, “ I am comfortable in my skin” confident. Her brand seeks to reflect a confident secure woman. It embodies self-care and Alicia’s love of ancient beauty rituals. Her goal is to make her customers aware of the body, mind, and spirit.
The brand uses gentle ingredients such as manuka honey, cocoa butter, shea, and camellia seed oil. Besides skincare there are ritual practices for self-care, candles, body care, travel sets and more. There is also a Korean style double cleanse system which is one of the most popular trends in beauty today.
Happy #NationalReadingDay!!! 🥰🥰🥰
Girl On Fire is available now!! 🔥https://t.co/70hlWvPJj7 pic.twitter.com/uNcYjFfD4U
– Alicia Keys (@aliciakeys) March 2, 2022
The brand is very affordable. Her line has won coveted award such as Byrdie Eco Beauty Award Winner 2021, InStyle Beauty Editors’ Pick, and SELF Magazine’s 2021 SELF Healthy Beauty Award Winner. You can find Keys Soulcare at Ulta stores.
Today Alicia just debued her AthletaXAlicia for leusire wear. And, it happens to be on International Women’s Day
Image Instagram Alicia Key
