Today at our F8 developer conference, we’re making the camera the first augmented reality platform.
We all know where we want augmented reality to get: glasses or eventually contact lenses that look and feel normal, and let you overlay all kinds of information and digital content on the real world. But in the last couple of years, we’ve started to see primitive examples of AR on phones in the camera.
For those of you who have watched us roll out cameras across all our apps and have asked what we’re doing, that was act one. Now this is act two: giving developers the power to build all kinds of AR tools into the first augmented reality platform, the camera.
We’re all about extending the physical world online. When you become friends with someone or become part of a community on Facebook, your real relationships and physical communities become stronger. AR is going to help us mix the digital and the physical in new ways, and make our physical lives better. That’s why it’s so important, and this is just the beginning.
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