Kraft Heinz (KHC) is reportedly the most popular ketchup maker in the U.S., if not in the world. Almost all Americans add a dash of ketchup, mayo etc to their burgers and fries and mustard and ketchup to hotdogs. Imagine how happy a consumer would be if they could add a part of all these condiments to the same burger, or fries or hotdog? The giant ketchup maker is planning to introduce a condiment dispensing machine similar to Coca Cola’s free standing drinks dispensers.
Through the decades, Heinz has introduced various types of ketchup, mustard, mayonnaise and other condiments to millions of consumers, making them huge fans of these processed food products. On May 17, the company announced the unveiling of a trademarked Heinz Remix.
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Kraft Heinz described the Heinz Remix as a “customizable and IoT-enabled digital sauce dispenser.” It would let consumers develop customized flavor creations. It could dispense over 200 combinations of sauces.
Kraft Heinz is debuting its innovative sauce dispensing creation (although the idea of a beverage dispenser was pioneered by Coca Cola) at the National Restaurant Association Show. This event is taking place in Chicago between 20 to 23 May 2023. The company said that its dispenser is expected to reach restaurants between late 2023 and early 2024.
Some of the sauces that are expected to be dispensed by the Heinz Remix include the following:
Heinz ketchup
Heinz 57 sauce
ranch dressing and
barbecue sauce with several flavor enhancers.
Heinz experimented with mixing different condiment flavors about five years ago. A new mix called Mayochup initially evoked mixed feelings among both mayonnaise and ketchup fans. However, as time passed more and more consumers adopted the new flavor, and it is one of the most popular ones offered by Kraft Heinz. Now, consumers will be offered many different flavors including customized ones.
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