Nivea ad backlash – CWEB.com

nivea_international_1934

Nivea ad backlash – CWEB.com

Nivea introduced a deodorant that includes a picture of a woman and the slogan “white is purity.”   It’s not the first time the company had veered into controversy with an ad campaign.

Nivea pulls “White Is Purity” ad. Not the first time they’re crossing the line.

 


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