The e-commerce giant Walmart Inc (NASDAQ: WMT) announced on Thursday a partnership with software giant Salesforce (NASDAQ: CRM) to provide store pickup and delivery services to its retail customers via Walmart’s vast transportation network.
Customers today expect seamless in-store and online experiences with convenient fulfillment options, but retailers may find it difficult to create and manage these complex in-house, omni-channel solutions. Walmart, the world’s largest retailer, has pioneered and scaled innovative omnichannel technologies for over a decade. The partnership between Walmart and Salesforce will give retailers access to the same scalable technologies that Walmart uses. These solutions will provide personalized and simple commerce experiences, as well as real-time order visibility and dependable local pickup and delivery.
The Walmart Commerce Technologies Store Assist app assists retailers in maximizing the use of their local stores as fulfillment centers. Retailers can optimize in-store fulfillment by increasing picking accuracy, speed, and efficiency with Store Assist.
The app will ensure a smooth transition between employees and customers or third-party delivery drivers. Retailers of all sizes will be able to use Walmart GoLocal to power a frictionless delivery experience for their customers, thanks to white-label, delivery-as-a-service technology.
“Through this collaboration, retailers will be able to leverage the same innovative and scalable technologies that power Walmart’s pickup and delivery experiences,” Anshu Bhardwaj, senior vice president, technology strategy and commercialization, Walmart Global Technology, said. “The same technology that powers Store Assist has enabled Walmart to fulfill over 830 million* orders across over 4,700 Walmart stores. Retailers can scale their businesses and provide the personalized, convenient experiences that customers expect by partnering with Salesforce.”
“Shoppers continue to expect brands to deliver highly connected and frictionless experiences across physical and digital touchpoints. In fact, 1 in 5 online orders placed the weekend before Christmas were picked up in store,” said Rob Garf, vice president and general manager of retail, Salesforce. “With the combined power of Walmart and Salesforce, retailers can drive success with best-in-class technology to advance their omnichannel capabilities, drive efficiency and ensure that every purchase quickly gets into the hands of the shopper – no matter where they are.”
Retailers will be able to do the following with Walmart and Salesforce:
Enable Buy Online and Pick Up In-Store (BOPIS): With Walmart Commerce Technologies’ Store Assist, retailers can use their local stores as fulfillment centers, increasing picking efficiency and providing seamless handoff experiences to customers or delivery drivers.
Manage Local Deliveries: With Walmart GoLocal, retailers can provide scalable local delivery solutions to their customers that offer reliable, same-day delivery under a white-label experience, allowing them to keep the customer experience under their brand.
Drive Efficiency and Profitability Throughout the Omnichannel Shopping Journey: With Salesforce Commerce Cloud and Order Management, retailers can manage their customers’ omnichannel shopping experiences across one platform while leveraging AI and real-time data to provide connected, personalized experiences.
Walmart Inc. (NYSE: WMT) helps people around the world save money and live better – anytime and anywhere – in retail stores, online, and through their mobile devices. Each week, approximately 230 million customers and members visit more than 10,500 stores and numerous eCommerce websites under 46 banners in 24 countries. With fiscal year 2022 revenue of $573 billion, Walmart employs approximately 2.3 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart, on Twitter at twitter.com/walmart, and on LinkedIn at linkedin.com/company/walmart.
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