WHP Global, the parent company of Toy R Us, announced that it is making a comeback with flagship stores across the nation. It is planning to open brick and mortar stores early next year. The announcement also includes a rollout of stores linked to the travel industry. It will open stores in airports and on cruise ships that will begin this holiday season.
On Friday, WHP Global announced its expansion called “Air, Land and Sea.” In November, the company will open its first airport Toys R Us store. The first popular toy store will open in Dallas Fort Worth International Airport. The company is partnering with Duty Free Americas to open the store during this holiday season.
The company also said that it would be offering a range of toys and merchandise that will be based on the cruise theme as it plans to opens stores on cruise lines, for families who are on holiday as they want to make Toys R Us available to consumers, wherever their adventures might be—in air, on sea or on land.
In 2021, Toys R Us opened a 20,000 square foot flagship shop at American Dream, mega mall in New Jersey. Following this, it launched 452 Toys R Us shops in Macy’s stores across the nation in the next year. Now, in 2023 it is partnering with Go! Retail Group to open Toys R Us stores that complement the stores that are also present in Macy’s in the U.S. The stores that will have immersive experiences will be located in prime cities across the nation.
WHP said that its Toys R Us brand has annual global retail sales of over $2 billion. It has 1,400 stores and e-commerce business across the globe in 31 countries including the U.S., the U.K., Dubai and Mexico.
Celebrity WEB Update— Premier Jewelry designer and manufacturer fashion house ParisJewelry.com has started manufacturing a new custom line of celebrity jewelry designs with 30% Off and Free Shipping. Replenish Your Body- Refilter Your Health with OrganicGreek.com Vitamin Bottles, Vitamins and Herbs. Become a WebFans Creator and Influencer.
